International business program earns distinctive membership

BLOOMSBURG — Bloomsburg University's Zeigler College of Business has been granted full membership in the Consortium for Undergraduate International Business Education (CUIBE).

CUIBE was established in 2003 to promote, enhance and foster innovations in the delivery of international business education. Full members are academic institutions that have demonstrated an ongoing commitment to undergraduate international business education through the development of an academic program (degree, major or concentration) in international business. Full membership is attained by successfully completing a review process that includes an evaluation of the institution’s international business programs and an on-campus visit conducted by two members of CUIBE’s Membership Committee.

BU earned membership in CUIBE by establishing a Global Business Institute (GBI) led by Lam Nguyen, D. Mgt. to support international programs. In addition, BU launched a new major in international business in collaboration with the College of Liberal Arts with concentrations in economics and policy and globalization. BU also signed agreements with partner institutions in China (Shandong University) and Vietnam (University of Economics Ho Chi Minh City and Foreign Trade University). Also, a new student organization, the Global Business Association (GBA) was established to provide students with opportunities to explore international business issues, cross-cultural differences, and develop cross-border professional relationships.

Frank Dubois, membership chair of the membership committee for CUIBE, described what impressed the organization about BU’s program. “The International Business (IB) program at the Zeigler College of Business is a well-designed program and meets the overall requirements for full membership in CUIBE,” said Dubois. “It is led by a committed team of faculty and has in place offerings that support the development of well-qualified international business professionals.  Although Bloomsburg University has not yet grown to the size and scope of a nationally recognized university, its investment in the IB major will contribute to the enhanced visibility of the institution and future recognition.” 

“Membership in CUIBE puts Bloomsburg University among some of the highest-ranked international business institutions in the country,” said Nguyen. “We are just one of three institutions in Pennsylvania with membership in CUIBE and the only school in the Pennsylvania State System of Higher Education. I am very proud of all the work that went into earning membership in this prestigious organization.”

Bloomsburg University is one of 14 universities in Pennsylvania’s State System of Higher Education. The university serves approximately 9,600 students, offering comprehensive programs of study in the colleges of Education, Business, Liberal Arts and Science and Technology.